White Hart Lane

MSC DEGREE

MSc Football Club Management

For graduates of our Postgraduate Diplomas in Global Football Business Management or Global Football Sport Directorship, this top-up MSc brings both disciplines together into a single executive qualification, allowing diploma graduates to extend their training by one additional year.

The programme strengthens leadership across football operations, commercial management and performance. It provides a clear understanding of how elite clubs are structured, financed and governed, preparing graduates for senior decision-making roles within the modern game.

To study for this MSc, you must have completed either the Global Football Business Management course or the Global Football Sport Directorship course. 

Co-Director: David Dein

PFA Business School

I am delighted to co-present, alongside PFA CEO Maheta Molango, the Postgraduate Diploma in Global Football Business Management.

The programme is designed to meet the demand for high-quality training in the football industry, supporting current and former players who wish to build careers in football business management. It was developed following an in-depth industry analysis, which identified the need for highly skilled professionals.

The course focuses on key elements of football - teamwork, competitiveness, and collective mindset - all essential to successful management. Participants will benefit from leading club executives and industry professionals from around the world, who will share their expertise.

I am confident this programme will support players in progressing towards new and exciting careers in the game.

David Dein, Co-Director of the Postgraduate Diploma in Global Football Business Management

Co-Director: Les Reed

PFA Business School

Welcome to this unique opportunity presented by the PFA and the University of Portsmouth - a journey that will help you navigate a post-playing career, using your experience and understanding of the dressing room in a new chapter.

I have been fortunate to enjoy a long career in football. I played in the lower tiers of the game, where I also began coaching, learning and developing step by step to reach the highest levels. As a coach, I have worked at the top of the game and have since built a second career in executive and leadership roles. Alongside my coaching journey, I completed a degree and further qualifications in sport, leadership and management. I have worked across many roles in professional football and now run my own business, Elite Football Consultancy.

I didn’t plan this path - it evolved as opportunities arose. I have been fortunate. With the PFA Business School, it doesn’t have to be left to chance. The MSc in Football Club Management has been designed to fit alongside the demands of the modern game, creating a positive, enjoyable and relevant learning experience for today’s players.

Les Reed, Co-Director of the Postgraduate Diploma in Global Football Sport Directorship

Course Objectives and Target Audience

Objectives

  • Gain a comprehensive 360º view of football club business management and sport directorship.
  • Advance your career in all areas of football, covering the administration (business, commercial, strategy, marketing, finance), and the sport (recruiting, scouting, player transfer, operations) management side of a football club.

Target Audience

  • PFA members: Current and former players.
  • Professionals working in football clubs and sports organisations involved in business development and sport management.
  • Sports Directors, head of Academies and Professionals in the sport management field of the club who are interested in expanding their knowledge in the areas of business development of a football club.

Course Content

Module A1 - Football Operations Business Management

Club marketing and commercial management

Fan engagement

Football club commercial strategy

Marketing and sponsoring strategy

Ticketing and VIPs

Sport events management

Hospitality and stadium facilities business

Event Management

Club operations management

Pre-season club management

• Ticketing and commercial strategy

• Sponsoring negotiations

• Pre-season planning

• Transfer window planning

• End-of-season report to owners and board

• CAPEX strategy

• Remuneration packages and contracts for players and coaches

• Club budget management

• People management: Appoint appropriate personnel, team manager and coaches, fitness coaches, and other team support staff to ensure smooth running on game days.

During season - Sport management

• Sport Directorship

• The manager and coaching team

• Scouting

• The Academy

• Male and female team management

• Medical, physiotherapy and rehab management

• Psychology department management

• Football analytics

• The Sport Project

Module A2 - Communication and investment in football

Communication and PR

Managing internal communication:

• With the owners, the board of directors and the CEO

• With the sport management team, the manager and the coaches

• With players and agents

Managing external communication:

• With the media

• With other clubs

• With the player’s circle

Innovation and Digital

Transformation

Investments, debts and equity

Transfer of players

Negotiation with players, agents and coaches

Licensing and player registration regulations

Club financial planning

Economic valuation of the club’s assets

Development of economic projections

Financial planning

Definition of the business development

Objectives

Investing in stadium and facilities

M&A deals in football clubs

Club due diligence process:

• Financial due diligence

• Legal and tax due diligence

• Labour Due Diligence

The IPO Process

Acquisition contracts

CSR foundation

Module B1 - Managing Strategic Sport Operations

Sport operations management

Pre Season

• The Football Operational Plan

• Remuneration packages and contracts for players and coaches

• Budget management

• People management: Appoint appropriate personnel, team managers, trainers, runners and other team support staff to ensure smooth running on game days.

During season

• Delivery of the Football Operational Plan

• Liaise between players, coaches, Club Executive and General Committee

• Football equipment

• Managing support staff

• Coordination of submission of running sheets and match reports

• Reporting to the President and Executive Committee.

The manager and coaching team

The academy

Male and female first-teams management

Medical, physiotherapy and rehab management

Psychology department management

EDI management

Player care

Module B2- Football Analytics and Scouting

Communication and public relations

• Managing internal communication

• With the owners, the board of directors and the CEO

• With the sport management team, the manager and the coaches

• With players and agents Managing external communication

• With the media

• With other clubs

• With the players’ environment

Scouting

Talent Identification in Football

Scouting Reporting

Opposition Analysis in Football

Technical Scouting in Football

Performance Analysis in Football

Recruiting & transfer of players

Football analytics & knowledge management

Why is data important in football - Prediction vs. Description

How has data (and data roles) in football grown

What jobs/roles are available in football which utilise data now

On-boarding: Data visualisation tools and data coaching/scouting tools

Data in practice: analysing and explaining teams

Game phases and style of play: Measure and monitor

What’s your style of play? Using data to build your game model

Case study: Creating and scoring phase - “Where goals come from”

Opposition analysis: Identifying opposition strengths, weaknesses and strategic approach

Probability, prediction & player performance

Using data to scout and coach players

Using data to understand footballing value

Using footballing and other data sources to determine a player’s sporting and financial value

Download the brochure

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Course Delivery

Course Length

Course Length

One academic year – in addition to completing one of the PFA Business School Diplomas.

Languages

Language

This course is taught in English.                                          

Date of Course

Schedule

Starts September - Part-time.                                                                            

• One virtual session every two weeks (2 hours)

• Four face-to-face sessions (one every two months)

 

Location

Location

PFA London.                                                                                              

Accreditation

Accreditation

On completion, you will receive an MSc in Football Club Management, awarded by the University of Portsmouth in collaboration with the PFA Business School.

Fees and Grants

Fees & Grants

£5,900 + VAT per year.

PFA members can apply for a £2,000 + VAT grant.

15% discount available for alumni and industry professionals.                    

PFA Business School

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